What We Do
DNA taggants are the most advanced and secure technology available to the printing and packaging industries to combat counterfeit products. APDN’s SigNature® DNA taggants offer a high level of security and flexibility in a cost-effective and easy-to-use format to suit the requirements and budget of any company.
Document Security
The forging of passports and identity documents poses a grave threat to national security. Forged documents enable identity theft and provide a means for terrorists to cross borders. Six of the nineteen suicide bombers involved in the 9/11 attacks were traveling on forged passports and government authorities believe that there is an Al Qaeda unit devoted to creating forged identity documents. In May 2009, British authorities arrested two men charged with forging thousands of European passports.
A PBS Frontline story from 2001 illustrates the worst case scenario of this problem. It details how terrorists are specifically trained to use counterfeit documents to move across borders. The story states that using counterfeit documents is part of the security training of Al Qaeda operatives. This story also states that the terrorists affiliate themselves with organized criminal syndicates that smuggle humans and provide counterfeit documents to accomplish this. Counterfeit documents enable the rest of the illegal activity to occur, which makes them a weapon that could be a lot more dangerous than an assault rifle, IED or RPG violence.
Packaging and Labels
The scourge of counterfeiting in packaging has greatly intensified in recent years. Counterfeiting has spiked, causing detrimental health concerns for consumers, safety concerns for law enforcement agencies, and financial concerns for businesses worldwide. As a result, the global anti counterfeit packaging market will reach about $82.2 billion by the year 2015, according to California-based Global Industry Analysts Inc.An agreement between Applied DNA and Disc Graphics (DISC), an innovative and agile packaging and label company, points out the value of DNA counterfeit protection to the packaging industry.
Comments Margaret Krumholz, President of DISC:
“This agreement leverages DISC’s broad customer base of high value brands and offers us a leading edge, forensic anti-counterfeit solution to combat the growing problem of counterfeit and grey market goods entering the supply and distribution chain.
Packaging is on the front line of fighting counterfeiters and we are excited to make DNA an integral part of our overarching package security program. Our core customers including major film studios, pharmaceutical manufacturers, fragrance and luxury brand companies all experience market erosion from counterfeit products and are searching for weapons to battle this multi-billion dollar problem.”
Your ROI
Ken Goetze, Brand Protection Alliance (BPA) President stated, “Secure packaging is one of the best defenses against counterfeiting. Without secure packaging, brands and consumers are not protected from the potential risks associated with poorly controlled supply chains. Applied DNA Sciences and other BPA members provide the ultimate security tools required to assist the packaging professional.”
“By utilizing existing TTR printers, SigNature DNA in Thermal Transfer is an extremely attractive choice for thwarting counterfeiting and product diversion, with minimal investment by the end user,” commented Daniel J. Harrison, IIMAK Senior Vice President of Research and Development. “It elevates the security of any TTR to a forensic level that can be authenticated at any point along the supply chain.”
Harold Schofield, Schofield Imaging Associates, “Fighting back against counterfeiters is a win-win situation for manufacturers, businesses and ultimately the consumer. By protecting the toner and the cartridge itself with DNA, you have a much better chance of authenticating a genuine product from a fake. This makes it an ideal solution for protecting brand integrity and performance in commercial and consumer usage.”
Dieter Hermann, CEO of Printcolor, stated: ”We believe that SigNature DNA is the best solution for definitive forensic product authentication. With the integration of DNA into our spectraCRYPT™ product line, we can create highly secure, covert or overt, specialized indelible inks that are impossible for counterfeiters to replicate, re-engineer or copy digitally.”
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