What We Do

The ease of secure wireless tracking backed by the absolute certainty of DNA authentication.

The convergence of three technologies

• Mobile communications and the soon-to-be ubiquitous QR code
• Secure, Cloud-based data management
• DNA-based authentication

The Power of the QR Code

• Taming the supply chain beast
  • Better understanding of supply chain dynamics
  • Identification and interdiction of counterfeiting or diversion threats
  • Consumer confirmation of Item freshness/expiration date

• Beyond the supply chain – sales and marketing
  • Identify sales trends
  • Provide product information to facilitate the sale
  • Customers create wish list
  • Customers rate products and tell friends
  • Provide instant access to customer service
  • Recommend local retail sites
  • Initiate m-commerce
  • Easy re-orders
     

digitalDNA Overview - process